More than 1,900 brands filled the Berlin exhibition grounds at the foot of the Funkturm: TV, audio, computing, smartphones, smart home, home appliances and gaming. This year, Samsung chose an off-site presentation at Humboldt Carré.
We covered the pre-show press conferences, the new products unveiled on the stands and the atmosphere of the public days, with reports delivered in German, French and English according to our clients' needs.
Another opportunity to put our experience of major tech shows to work for our European partners.